Magento is an open source ecommerce web application launched on March 31, 2008. It was built using the Zend Framework.The Magento ecommerce system has been widely adopted by online retailers, ranging from smaller ecommerce websites to large multinational businesses.

• Highly flexible to suit the needs of business of any size.
• Versatile CMS allowing the owners to showcase and customize their offers easily.
• Responsive design making the cart effectively accessible by small screen (mobile devices).
• Provides huge space allowing near about 5,00,000 products/services to be put on display and powerful enough to handle more than 80,000 orders in an hour.
• Easy Third Party integration.
• Highly secure and customizable security features to increase level of security.
• Intelligent search mechanism allowing the shoppers filter their search by product category or brand etc.
• Loads of plugins and extensions and what more you can grab these from other users to save time.
• Developer friendly and backed by a huge community.